Comparative Analysis of Customer Acceptance of Digital Wallet Gopay, Dana and Ovo Using Unified Theory of Acceptance and Use of Technology

Frans, Sudirjo and Eka, Hendrayani and Arifin, Djakasaputra and Juliana, Juliana and Erina, Alimin (2023) Comparative Analysis of Customer Acceptance of Digital Wallet Gopay, Dana and Ovo Using Unified Theory of Acceptance and Use of Technology. Jurnal Sistim Informasi dan Teknologi, Vol.5 (No.4). ISSN 2686-3154

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Abstract

Finding out what variables affect users' acceptance of server-based electronic wallets is the goal of this study. A quantitative
methodology is used in this investigation. Using a questionnaire, a survey was conducted in order to collect data. Users of
server-based electronic wallets make up the study's population. The purposive sampling strategy was employed by the author
in this study. It was successful for the author to get 100 responses. Statistical analysis and demographic analysis are the two
subcategories of data analysis. Using IBM SPSS, the author first analyzed demographic data. Second, SmartPLS was used by
the author to perform statistical analysis. The following are the factors that affect user approval, according to the research
findings: The impact of effort depletion on behavioral intention is substantial. An important factor influencing behavioral
intention issocial influence. The impact of perceived trust anticipation on behavioral intention issubstantial. Behavior intention
is significantly impacted by perceived risk anticipation. Encouraging circumstances behavioral intention is significantly
influenced by expectations. Use behavior is significantly impacted by facilitating situations. Behavioral intention is
significantly impacted by habit. The way we utilize things is greatly influenced by our habits. The intention behind one's
behavior greatly influences how they use things. In the meanwhile, performance expectation has no discernible impact on
behavioral intention, and the following criteria do not influence user approval. There is no discernible impact of hedonic
motivation on behavioral intention. On behavioral intention, price value has no discernible impact.

Item Type: Article
Uncontrolled Keywords: User Acceptance, Electronic Wallet, Behavioral Intention, Server Based
Subjects: H Social Sciences > HC Economic History and Conditions
T Technology > T Technology (General)
Divisions: Fakultas Ekonomika & Bisnis
Depositing User: Badan Perpustakaan Pusat -
Date Deposited: 20 Apr 2024 03:45
Last Modified: 20 Apr 2024 03:45
URI: http://repository.untagsmg.ac.id/id/eprint/223

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